SBM's Research Efforts

The School of Business and Management at NDNU, in addition to providing a forum for advanced applied studies, encourages innovation through many research initiatives, projects, and special events. Here are some recent findings by research conducted by our students in collaboration with our faculty.

San Mateo County Community Surveys

The following Community and Economic Surveys prepared by students in the School, under the direction of Dr. Sujata Verma:

• 2009 City of Belmont - Homeowner Survey of Green Practices
  Download a copy (PDF, 43 pages)
   
• 2008 San Mateo County Economic Development Survey
  Download a copy (PDF, 63 pages)
     
• 2006 City of San Mateo Happiness Index
  Download a copy (PDF, 35 pages)
   
• 2005 City of Redwood City Happiness Index
  Download a copy (PDF, 25 pages)
   
• 2004 City of Belmont Happiness Index
  Download a copy (PDF, 22 pages)
  
  

SBM's Podcasting and Internet TV Project

SBM, in coordination with the Acoustica Software Corp., use MixCraft audio production software for its podcasting classes and research projects.

SBM's Internship Program

The School of Business and Management Internship Program is designed to provide practical, hands-on experiences for students through internships at organizations and companies.

• Business Internship Program home page
  

International Marketing

Students taking International Marketing conducted international market structure analysis with their research culminating in development of a marketing strategy to achieve competitive advantage.

 

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Spatial Analysis for Policymakers

MPA students used specialized Geographic Information Systems (GIS) software to study a variety of problems related to service, public works management, public safety planning and land-use planning and economic development.

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