NDNU News
19 Ways Comms Teams Can Proactively...
Showing Momentum And Connecting It To Legacy We proactively shape reputation by consistently showing our momentum, enrollment growth, new partnersh...
17 Ways B2B Brands Can Make Holiday...
Give Trusted Voices Creative Freedom B2B brands can make holiday marketing memorable by partnering with influencers who bring genuine expertise and...
14 Authentic Ways To Showcase Company...
Connect Employee Stories To Values One powerful way to showcase culture is to let employees show how your values come to life. At our university, e...
19 Real-World Examples Of Impactful...
Turning Customer Stories Into Ongoing Campaigns One of the most effective uses of UGC is turning customer success stories into ongoing campaigns ra...
20 Ways AI Can Transform Comms Workflows...
Guiding Decisions With Real-Time Strategic Intelligence Beyond content creation, AI’s greatest value is as a strategic intelligence engine. It can...
Beyond AI Adoption: The Marketing Metrics...
AI Amplification Rate One of the most valuable new metrics is AI amplification rate, the percentage increase in qualified business outcomes genera...
19 Common Challenges Comms Teams Face...
Fostering Active Participation One of the biggest challenges is maintaining employee engagement beyond the keynote sessions. I've addressed this b...
15 Ways To Leverage YouTube For More...
Build Long-Term Content Value The biggest lesson is to treat YouTube as a long-term content and search platform, not just another social media cha...
How To Use Video As A Full-Funnel Communications...
Over the last two decades, video has increasingly become one of the most powerful tools in marketing and communications. It has allowed organizati...
20 Media Outreach Lessons Comms Pros...
Prioritizing Relevance Over Reach Early in my career, I treated media outreach as a distribution exercise rather than a relationship-building one....