NDNU News
When Immersive Marketing Does (And Doesn't)...
Consider Whether Immersive Marketing Distracts From The Message Immersive marketing works when it deepens understanding or emotional connection, o...
16 Ways To Incorporate Real-Time Social...
Monitor 'Weak' Signals In Niche Communities One effective approach is to build a real-time early signal dashboard that blends social listening wit...
AI Search: 20 Strategies To Make Your...
Crafting Crisp, Intent-Based Answers Built For AI Interpretation I’m shifting content toward crisp, authoritative explanations that directly answe...
How To Connect Brand Purpose To Results...
Tie Purpose To Solvable Customer Problems Tie your brand purpose to a specific, solvable customer problem and measure the impact of addressing it....
20 Ways Creative Evolution Propelled...
Accelerating Innovation Through Real-Time Co-Creation Workshops I’ve embraced rapid co-creation workshops, bringing cross-functional teams togethe...
Video And Multimedia: The New Currency...
In an age where digital noise is overwhelming and attention spans are increasingly fragmented, one medium is rising above the rest: video. Whether...
How Corporate Culture Is Being Remade...
Kurt Allen, Vice President of Enrollment, Marketing & Communications at NDNU, has written a timely Forbes article titled “How Corporate Culture Is...
18 Ways Analytics Can Transform Internal...
Replace Assumptions With Evidence Data analysis allows me to move from assumptions to evidence-based decision-making. Rather than relying on anecd...
How To Choose The Right Creative Formats...
Mix Formats Intentionally Focus creative energy where your audience actually engages, not on every trend. Short-form video (reels, TikTok) drives...
Common Omnichannel Mistakes Brands Still...
Treating Each Channel In Isolation One common mistake is treating each channel in isolation, with marketing and customer service operating in silo...